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Embark on a journey with Irit Eizips from CSM Practice and Scott Frew, CEO of iasset, as they delve into the ever-evolving domain of Partner Success.
Uncover the distinctive features that set traditional partner programs apart from the cutting-edge initiatives shaping the future of Partner Success.
Scott sheds light on the drawbacks of relying solely on partner portals and advocates for a data-driven approach, emphasizing the need to connect operational data points. Learn about the crucial KPIs for successful partner programs, from profitability to Customer Lifetime Value (CLV).
Uncover the importance of sharing detailed point-of-sale data, contract information, and even exploring new dimensions like carbon credits to elevate your partner program. Scott challenges the conventional wisdom of partner portals, urging businesses to prioritize syncing information for streamlined operations.
Don't miss this insightful conversation as we navigate the future of Partner Success, driving profitability and ensuring Customer Success. Join us in this deep dive and share your thoughts in the comments below.
00:00 Intro
01:28 Traditional vs Partner Success
09:43 Traditional KPIs
14:25 Partner KPIs
19:30 Important KPIs
23:35 Common KPIs
24:52 Sharing Key KPIs
31:25 Partner Centric Evolution
35:00 Recommended Resources
Irit Eizips, Chief Customer Officer & CEO at CSM Practice, is a world-renowned expert in customer retention and upsell strategies. She has been nominated Top Customer Success strategists and influencer year after year since 2013 for her contributions in shaping CS methodologies.
Early 2022, Irit was named as one of the Top 50 Customer Success Influencers and Top 25 Most Innovative Leaders in CX. In 2021, she was recognized as one of the Top 100 Global Inspirational Leaders and Top 150 Global Customer Experience Thought Leaders.
Established in 2014, CSM Practice is the first customer success strategy consulting firm in the world.
If you’d like to see more of Irit, subscribe to her Youtube Channel on Customer Success https://www.youtube.com/@CSMPractice
Scott is a seasoned entrepreneur with more than 30 years' experience building IT companies across Asia Pacific. Scott established iasset.com in 2008 as the world's first global channel ecosystem for the entire supply chain. iasset.com has received numerous awards including CRN's Top 50 Emerging Vendors in 2013 and 2014. Scott was also a founder and Executive Chairman of Distribution Central and oversaw its growth from a five-person staff and $1.7 million turnover to more than 160 employees across two countries with revenues exceeding $520 million. The company is a recipient of numerous awards, including BRW Fast 100 awards, 2009 Deloitte Fast 50 Australia and Deloitte Fast 200 APAC. Prior to acquiring Distribution Central, Scott built MarketEntry (Europe), a business consulting company helping small technology companies reach and manage their growth potential which was acquired in 2004. He also founded LAN Systems Pty Ltd (Australia), which rapidly became the largest network distributor in the region and was acquired in 2000. Scott also co-founded Micro Networks Australia Pty Ltd, which was acquired in 1990.
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